Our corporate training workshops are engaging, practical and produce solid results. We’ll give your staff the skills they need to understand online business strategy and plan and implement initiatives that will bring results. We deliver single day training or provide a programme over a number of weeks or months depending on your needs. Our core training includes:
- Internet Marketing Primer – a complete framework for planning and implementing online marketing campaigns.
- Writing for the Web – improving web copy is the single most effective step you can take to improving your results.
- Online Public Relations and Link Building – including business, advertising, public relations and direct marketing disciplines.
To discuss any of these workshops give me a call on 01292 440158 or drop me a line at ken @ mcgaffin.com.
Here’s what our clients say about our workshops: On internet marketing:
“Excellent – this workshop has really moved me up the learning curve. A vast amount of information was covered extremely well in a short period of time.”
Director, WWAV Rapp Collins On writing for the web:
“Ken’s course on Writing for the Web makes us see how something so seemingly simple as web text can make or break a website. He explains what to do, clearly, logically and with genuine passion and enthusiasm. He uses your actual website issues, not just stock examples. Informative and enjoyable.”
Stephanie Ackland, Managing Director, The Writers Agency Ltd
On search engine marketing and link building: “Outright impressive! Ken McGaffin provided several new compelling reasons why linking building is a critical component to business success and the roadmap to get there. His concepts and suggestions are transparent and his presentation style is thoroughly enjoyable.”
Ross Jenkins, Lead Information Analyst, People’s Bank
Academy of Chief Executives
CiB – Communicators in Business
London Chamber of Commerce
London e-Business Club
Industrial Development Board
New Media Knowledge
Royal Borough of Kingston upon Thames
The Ark Group
University of Westminster
WWAV Rapp Collins